Rejection Letter from a Real Estate Agent - Jan Edwards
Dear Mr. Maybeck,
I received your recent query letter, but I cannot recall the
conversation to which you refer. Please understand I meet countless
people at open houses. However I did enjoy the chance to look
at the photos and floor plan of 616 Bellevue Ave. I can tell you
have worked hard on this project. Your skill and attention to
detail is obvious.
As much as I admire your effort, unfortunately I must pass.
Our agency is quite busy and in order to take on a new client
I have to really LOVE the house. I also need to be certain I can
sell it. One major problem is that your home is under our guidelines.
2,200 sq. ft. is considered a cottage these days. Calling it an
"impeccably restored vintage craftsman bungalow" does
not alter the fact that to market it effectively as a full house,
you should to add an additional 1000 sq. ft. and at least three
But first you need to find your hook. Was there a murder in
the house? Was it once a meth lab, or owned by a rock star? For
a hot bidding war the house needs to grab buyers fast and not
And although your home is handsome and solidly constructed,
it feels dated and cliché. The craftsman style has been
vastly overbuilt. I can point to a dozen similar houses in the
neighborhood. The marketplace is glutted with this rehashed Arts
and Crafts aesthetic. Show me something new.
Here are a few suggestions: The house is cluttered with trim.
Paint over the oak wainscoting or better yet, rip it out along
with the window seat. It interrupts the flow of the room and the
leaded panes distort the view. I recommend you stick with a simple
black and white interior. Wood tones and subtle shades only confuse
This market will not tolerate a long winding driveway. The
modern customer won't take the time to climb steps to a front
porch. Today you need to move the house right to the curb. I suggest
you replace the front door with a glass slider and have it open
directly into a master bedroom suite, preferably one with ceiling
mirrors. And you have far too much backyard: no one cares about
mature fruit trees, slate patios or rustic Koi ponds. These days,
what use is a pergola?
But most importantly, get rid of that mother-in-law in the
basement. I suggest a pleasure dungeon staged with leather furnishings
and a risqué collection of toys. That or a media room.
Remember mine is only one opinion. Taste in houses is personal and subjective. I recommend you query this one more widely.
However, if you do decide to do a complete remodel incorporating
my above suggestions, I will be happy to take another look.
Best of luck,
Gloria McManson, Realtor at Century 22
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